The 5 Most Important Rules For Scientists Who Write About Science
“Remember that your number one goal, if you’re a scientist writing about your science, is to increase the excitement and knowledge of your audience about what it is that you do. What we’re learning about all aspects of the Universe is expanding and increasing every day, and that joy and wonder should carry over to all of us in our daily lives. We cannot be experts in each and every field, but that underscores exactly why we need experts, and to respect true expertise when we encounter it.
If we take care to communicate responsibly, we can all gain a greater awareness of what it is that we do understand, as well as an appreciation for what that knowledge means. We may never run out of questions to ponder about the Universe itself, but with a little care and effort, we can all come a little bit closer to comprehending the answers.”
For most of us, we recognize that our expertise is extremely limited in all but a few areas. In order to learn what’s going on at the cutting edge of human knowledge, we have to go to the experts. In fields like physics, astronomy, biology, and chemistry, that means going to the scientists who study those fields. Yet scientists who communicate their own science often are some of the worst communicators out there, either getting mired in the details and losing the big picture or oversimplifying things to the point where they misinform their audience. Yet, if they just followed these five rules, they could avoid the most common mistakes and do what they set out to: inform the world about what they do and why it matters.